BRIC Arts | Media | Bklyn presents "INTER. Act, Reciprocity in Media" at BRIC Rotunda Gallery

BRIC Arts | Media | Bklyn presents INTER. Act, Reciprocity in Media, an exhibition at BRIC Rotunda Gallery that will examine the modern reciprocal relationship that can take place between ubiquitous multimedia technology and human emotion in both physical and virtual reality, through the work of interactive media artists. Curated by Changhak Choi, as part of the Lori Ledis Emerging Curator Program, the opening reception will take place Wednesday, January 9, from 7-9 pm at BRIC Rotunda Gallery, 33 Clinton Street, Brooklyn Heights, and the show will be on view through February 23, 2013. Admission is free.

The work exhibited in INTER. Act by Brooklyn artists Sue G. Syn and Hwayong Jung offers visitors experimental moments and furthers a discussion over the new definitions and potentials of multimedia.

Today, living in a contemporary city entails simultaneously experiencing as well as producing a multiplicity of exchanges of matter, material and immaterial, within various reciprocal systems – social, political, economic or technical. The ubiquity of smartphones and similar cutting-edge personal computing devices, combined with the pervasive use of social media, is accelerating this exchange to an even greater extent. These technologies allow an individual to be active and passive; dominating and dominated. Moreover, power is also no longer centralized; it is dispersed and allocated to the end-user, who can interact anywhere, whether in real or virtual space.

The use of interactive media technology in art creates the perfect reciprocal medium to communicate and comment on everyday life, while emphasizing socio-cultural issues. INTER. Act, Reciprocity in Media addresses how art communicates through interaction. New digital technology provokes a repeated experience between the art work, artist, audience, and surrounding space, in reciprocal ways. At the same time, the works featured in INTER. Act remain incomplete and undefined; evolving through continued public engagement and exploring new methods of communication between artist and audience.

Sue G Syn’s Immortal Dreams 3 encourages viewers to keep their dreams alive in order to make the future better. The installation consists of a projected figure composed of real-time postings collected from a social media site entry encouraging people to pursue their dreams. As a user’s comment is posted, weaving, feathery patterns gradually grow on the wall and complete an image of wings taking flight. Hwayong Jung’s interactive installation Digital Threads is a new technology version of traditional “thread turn” thread play, in which a camera detects the motion of visitors’ hands and generates dynamic thread patterns displayed visually, in response.

Lori Ledis Emerging Curator Changhak Choi says: “This exhibition really explores how modern multimedia technologies can develop a rapport with people between virtual reality and physical reality, simultaneously.”

VIEW THE FULL PRESS RELEASE (5 pages) >>